The Design – Brand section of the online course website provides essential directives and tools for establishing a robust brand identity, maintaining uniformity in design components, and crafting an enticing user interface. This section encompasses comprehensive guidelines on brand identity, instructions regarding color and typography, documents on UI design, recommendations for images and charts, as well as an array of design templates.

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The online digital course selling website has a dedicated section called “Design – Brand” that houses essential materials and resources related to the website's design and branding. This centralized location serves as a repository for guidelines and documents aimed at building a distinctive and robust brand, while also ensuring consistency and professionalism in the website's interface and user experience.

Design Brand

Contained within the “Design – Brand” directory are various documents, including:

  1. Brand Identity Guidelines: This document provides specific instructions on how to utilize the website's logo, colors, typography, icons, and other design elements. It serves as a reference for the development and management teams to understand and adhere to the brand's design principles.
  2. Color Palette Guidelines: These guidelines outline the selection and usage of colors that represent the website's brand. They include color codes, schemes, and recommendations for implementing colors in interface components, images, and content.
  3. Typography Guidelines: This document covers the types of fonts employed on the website, such as the main font for headings, the body font for content, and any additional secondary fonts. Its purpose is to ensure consistent font usage, as well as guarantee uniqueness and readability throughout the website.
  4. User Interface (UI) Design Documents: This collection of materials and guidelines instructs the development team on how to construct the user interface for the website. It provides guidance on arranging interface components, button styles, images, forms, and other elements to deliver an engaging and user-friendly experience.
  5. Image and Chart Guidelines: This document offers instructions on selecting and implementing images, charts, and other graphics on the website. It provides principles and guidance on using visuals in a manner that is both aesthetically pleasing and consistent with the brand.
  6. Design Templates: This section provides pre-prepared design templates for interfaces, image layouts, and font styles that can be utilized during development. These templates aid in maintaining consistency and saving time during the creation of the website's interface and content.

The “Design – Brand” directory plays a crucial role in establishing a strong and professional brand image for the online digital course selling website. By creating an attractive interface and delivering a positive user experience, it enhances the website's brand recognition and contributes to its overall success.

Top view shot of young designers discussing the color palette.

You can refer to the courses of famous author here:

  • Alan Fletcher – “The Art of Looking Sideways”
  • Paula Scher – “Make It Bigger”
  • Milton Glaser – “Art is Work”
  • Stefan Sagmeister – “Things I have Learned in My Life So Far”
  • Bruce Mau – “Massive Change”
  • David Carson – “The End of Print”
  • Alex Center – “Brand New Brand You”
  • Seth Godin – “Purple Cow: Transform Your Business by Being Remarkable”
  • Andy Rutledge – “Design Fundamentals: Notes on Visual Elements and Principles of Composition”
  • Denise Lee Yohn – “What Great Brands Do”
  • Aaron Draplin – “Pretty Much Everything”
  • Erik Spiekermann – “Stop Stealing Sheep & Find Out How Type Works”
  • Tim Brown – “Change by Design”
  • George Lois – “Damn Good Advice”
  • Ellen Lupton – “Thinking with Type”
  • Michael Bierut – “How to Use Graphic Design to Sell Things, Explain Things, Make Things Look Better, Make People Laugh, Make People Cry, and (Every Once in a While) Change the World”
  • Brian Solis – “Lifescale: How to Live a More Creative, Productive, and Happy Life”
  • Neville Brody – “The Graphic Language of Neville Brody”
  • Armin Vit – “Graphic Design, Referenced: A Visual Guide to the Language, Applications, and History of Graphic Design”
  • Petrula Vrontikis – “Graphic Design: A New History”

These authors have made great contributions to the field of Design – Brand and their courses provide insight and inspiration in building and developing brands.